F&B Cluster MarCom (temporal) - NH Collection Madrid Eurobuilding

• Minor Hotels \- Southern Europe


• Madrid


• ### Experiencia

No se requiere experiencia

• ### Salario

Retribución sin especificar

• ### Área \- Puesto

Marketing, publicidad y RRPP

+ Director/a de Comunicación
+ Director/a de MarketingDigital

+ Director/a de Marketing On Line

• ### Categoría o nivel

Dirección

• ### Vacantes

1

• ### Inscritos

0

• ### Contrato

Contrato Indefinido

• ### Jornada

Completa

Proceso de selección continuo.

Funciones

Are you looking for a new adventure? we are looking for an F\&B Cluster MarCom (Food \& Beverage Cluster Marketing \& Communications Manager) to cover a maternity leave
A F\&B Cluster MarCom (Food \& Beverage Cluster Marketing \& Communications Manager) is responsible for developing and executing marketing and communication strategies for the food and beverage outlets across multiple hotels within a cluster or region. Here's a brief definition in English:
¿Qué tendrás que hacer?
Definition of the Marketing \& Communication Plan for Outlets

• Establishment of the Marketing \& Communication plan.


• Plan creation.


• Plan monitoring.


• Plan adaptation throughout the year.

Branding and Concept

• Ensure visual and conceptual consistency for each outlet.


• Development of all stationery and communication/marketing materials required for each restaurant.

Digital Communication

• Supervise publications, materials, and shootings. Control monthly publication calendars.


• Coordinate with agencies and the e\-commerce team.


• Optimize presence on key platforms (websites, Google Business Profile, reservations)

PR

• Coordinate the PR plan of each outlet’s hotel.


• Draft/Review press releases.


• Organize national and international press trips to promote the restaurant.


• Hosting: receiving journalists and influencers.


• Development of gifts for clients or press.


• Collaborate on national and international Press Trips organized by BU or RO where the hotel, and therefore the restaurant, is promoted.

Campaigns and Activations

• Ensure proper implementation of promotions and events.

Analysis and Visibility

• Establish KPIs, track them, and consolidate reports.


• Verify updates of websites, apps, and basic SEO.


• Analyze competition and digital trends.

Regional and Cross\-Functional Coordination

• Align the strategy of the different outlets under a unified brand vision.


• Share best practices among hotels and ensure consistency across all markets.

Management of Suppliers and External Agencies

• Select, coordinate, and follow up with PR, social media, and design agencies.


• Validate deliverables and ensure compliance with timings and budgets.

Budget and Reporting

• Establish the annual budget of each restaurant in collaboration with the GM, Revenue, and F\&B department.


• Control the assigned marketing investment.


• Prepare consolidated reports by country/region for Management and BU.

Reporting
Direct reporting to the GM.

Requisitos

Skills

• Excellent capacity to plan, organize and manage priorities;


• Strategic thinking, in line with brand positioning and business objectives.


• Service oriented person


• Strong sense of aesthetics and creativity.


• Excellent communication skills, verbal and written, in Spanish and English;


• Experience / knowledge of graphic design tools


• Prior experience in Hospitality and Tourism/Gastronomy/Luxury experience


• Spanish mother tongue is mandatory plus high level of English

Qualifications

• Master/Bachelor's Degree in Marketing or Communication


• Minimum 2 years of experience in similar position

Se ofrece

At Minor Hotels Europe \& Americas, we are committed to shaping exciting careers around the world and fostering cross\-cultural experiences. Our journey is driven by the passion and dedication of our amazing teams, who also enjoy exclusive benefits such as:
Global experience – a diverse team representing over 150 nationalities.
Challenging professional development opportunities, both nationally and internationally.
A wide range of training programs to enhance skills.
Well\-being initiatives, including flexible working conditions.
Employee recognition programs, such as our “Memorable Dates.”
Opportunities to make a difference through our sustainability program and volunteering initiatives.
Employee rates and promotions, with discounts at our hotels worldwide and exclusive perks through our corporate loyalty program.

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