Email Marketing Executive

Description

About CTI

Join 150\+ strategists and specialists who refuse to settle, creating bold digital experiences for ambitious brands since 2004\. We're a full\-service digital agency delivering strategic consultancy, web development, and digital marketing to drive demand online. Using over two decades of industry experience, we provide next\-gen solutions as part of lasting partnerships with hundreds of clients from Chester Zoo and Zip World to Balfour Beatty and Mind.

What makes us different* We break new ground. You'll work on innovative projects using the latest technologies before they hit the mainstream. We celebrate calculated risks and learn fast from every experiment.

• We get stuck in together. Genuine collaboration across all departments. Your ideas matter here, regardless of your role or how long you've been with us.


• We stay curious. Continuous learning is essential. You'll have dedicated time and budget for development, working alongside industry experts who are genuinely invested in your success.


• We own it. Full accountability and autonomy over your work means you'll build client relationships, see real\-world impact, and be recognised when you go the extra mile.

Our Email \& CRM department is a specialist function currently going through an incredibly exciting growth phase. We are a close\-knit, highly collaborative team focused on building and maintaining robust digital lifecycles that truly connect with audiences. Working across a varied and vibrant portfolio of B2C brands, we thrive on blending data\-driven insight with creative execution. We don’t just deploy campaigns; we get stuck in together to unlock growth, map out complex customer journeys, and act as trusted extensions of our clients' teams.### What you’ll be doing

As an Email Marketing Executive at CTI Digital, you’ll take hands\-on ownership of day\-to\-day delivery across a range of key client accounts. Working closely with the Head of Email \& CRM, you will manage campaigns from initial brief through to deployment, ensuring our work always breaks new ground.

Key Responsibilities* Campaign Delivery: Build, test, and deploy end\-to\-end email campaigns across client accounts, primarily utilising DotDigital and Hubspot.

• Automation \& Journeys: Set up, manage, and continuously optimise automated programs and behavioral customer journeys.


• Audience Segmentation: Analyse and segment audiences to ensure highly targeted messaging reaches the correct customer at the optimal time.


• Insights \& Reporting: Compile and present regular performance reports, translating data into clear, actionable insights for clients.


• Client Collaboration: Support and actively contribute to client calls and meetings, building strong, trusted working relationships.


• Cross\-Agency Teamwork: Collaborate with the wider agency on creative briefs, asset requirements, and multi\-channel campaign planning.


• Continuous Innovation: Stay curious about email marketing best practices, changing deliverability landscape, and evolving CRM trends.

What experience you need to be successful

To thrive in this role, you’ll bring a blend of marketing curiosity, data comfort, and a proactive mindset. You love owning your outcomes and aren't afraid to roll up your sleeves to support the wider team.

Key qualities and experience include:* Industry Experience: Hands\-on experience in email marketing or CRM, ideally developed within a fast\-paced agency environment.

• Platform Confidence: Proven experience using DotDigital with the ability to work independently within the platform.


• End\-to\-End Execution: Demonstrated success managing campaigns from initial build and QA testing to deployment and final analysis.


• Attention to Detail: An analytical eye for spotting errors and maintaining a high standard of quality control before hitting send.


• Communication Skills: Clear, confident communication style with comfort participating in client\-facing calls and presentations.


• Organisation: Strong organisational skills with the ability to manage multiple account schedules and deadlines simultaneously.

What sets you apart (Nice\-to\-haves)* Experience with additional automation platforms like HubSpot, Mailchimp, or Salesforce Marketing Cloud.

• A basic understanding of HTML/CSS for email customisation.


• Familiarity with lifecycle marketing, customer loyalty strategy, or consumer\-facing (B2C) brands.

*We’re challenging the 'Gender Confidence Gap,' which suggests that individuals will only apply for a job if they meet 100% of the criteria. Some of our best hires didn’t check every box in the role description, so if you were about to rule yourself out, we still encourage you to apply!*### What's in it for you?

️28 days annual leave, in addition to the bank holidays

Hybrid\-working \- we’re in the office twice a week

Workplace nursery scheme

Health cash plan

Cycle\-to\-work scheme

• Flexible working hours

Employee well\-being and mental health programme

Relaxed working environments \- office dogs welcome!

Company socials and lots of fun!### About CTI Digital

We specialise in delivering innovative solutions and exceptional services to meet the diverse needs of our clients. With a strong commitment to quality and customer satisfaction, we strive to exceed expectations and drive success in every project we undertake.

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