Director of Media
Platinum Line limited
Loughborough
parttime, fulltime
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Content Creation \& Creative Production
The Director of Media will serve as the organisation's lead content creator, responsible for producing compelling, high\-quality content that engages audiences, strengthens the brand, and drives measurable business results across all digital channels.
Responsibilities
- Plan, create, and publish original content for websites, blogs, email campaigns, social media, digital advertising, and marketing initiatives.
- Write persuasive copy for advertisements, landing pages, email campaigns, press releases, case studies, white papers, brochures, and promotional materials.
- Produce engaging social media content, including graphics, short\-form videos, reels, stories, and platform\-specific posts.
- Capture and edit professional\-quality photography and video for marketing campaigns, events, interviews, and behind\-the\-scenes content.
- Develop video content from concept to completion, including scripting, filming, directing, editing, motion graphics, captions, and final publishing.
- Design marketing collateral, presentations, digital advertisements, infographics, and branded assets that align with the organization's visual identity.
- Create podcast, webinar, and livestream content, including planning, recording, editing, and distribution.
- Leverage AI\-powered tools to accelerate content ideation, production, editing, personalization, and optimization while maintaining a high standard of quality and authenticity.
- Maintain a consistent brand voice and visual identity across all communications and media.
- Build and manage an editorial calendar aligned with business priorities and campaign objectives.
- Repurpose existing content into multiple formats to maximize reach and engagement across platforms.
- Stay ahead of content trends, emerging technologies, and platform updates to ensure marketing remains innovative and competitive.
The ideal candidate demonstrates proficiency in:
- Professional copywriting and storytelling.
- Graphic design and visual communication.
- Photography and videography.
- Video editing and motion graphics.
- Social media content production.
- Content strategy and editorial planning.
- Podcast and webinar production.
- AI\-assisted content creation and workflow automation.
- Brand development and creative direction.
- Creative project management.
Success in this area will be demonstrated by:
- Consistently producing high\-quality, engaging content across multiple channels.
- Increasing audience engagement, reach, and brand awareness.
- Growing website traffic and lead generation through content marketing.
- Improving campaign performance with compelling creative assets.
- Delivering content efficiently while maintaining exceptional quality and brand consistency.
Benefits:
- Free parking
- On\-site parking
- What level of experience do you have in media creation or content creation?
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