Digital Marketing Manager
We've just launched a national e\-commerce brand and we need someone full time to grow it.
HealthAtHomeUK.com sells professional\-grade wellness and recovery devices to customers across the UK, starting with our own range of infrared and near\-infrared light therapy products. It's the online arm of Health Hub, our established wellness venue in Renfrewshire.
This is a rare thing for a role at this level: a genuine standing start, a real budget, and no committee. You'd own digital strategy across both brands and report directly to our management team.
About us
The Health Hub opened in Quarriers Village in 2022 and has built a loyal local following for its complementary therapies — hyperbaric oxygen, infrared light therapy, PEMF, infrared saunas, cryotherapy, massage and osteopathy among them.
HealthAtHomeUK.com extends that into people's homes, with a curated range of devices backed by proper training and support. We're a small team and we move quickly.
What you'll do
\- Help shape the digital marketing strategy for HealthAtHomeUK, with revenue and ROAS targets
\- Plan and manage paid campaigns across Google Ads and Meta, and control the budget behind them
\- Grow organic search: technical SEO, product and category pages, content strategy
\- Build on our email and CRM programme from the ground up
\- Improve on\-site conversion through testing and analysis
\- Run local demand generation for the Health Hub: local paid search, Google Business Profile, review generation and booking conversion, manage social media posting
\- Set up proper measurement in GA4 and report clearly on what's working and what isn't
\- Manage freelancers and agency side
\- Keep our marketing compliant with ASA/CAP rules and MHRA requirements on device claims
What we're looking for
Essential:
\- 4\+ years in digital marketing, including hands\-on paid media management
\- Demonstrable e\-commerce experience — you have grown an online store's revenue and can talk us through how
\- Confident managing a paid budget and being held to a cost\-per\-acquisition or a ROAS target
\- Strong analytics: GA4, platform reporting, and the judgement to know which numbers matter
\- Working knowledge of the ASA/CAP Code as it applies to health and wellness advertising
\- Comfortable working without a large team around you
Desirable:
\- Shopify experience
\- Email marketing platform experience (Klaviyo)
\- Experience in health, wellness, supplements, medical devices or a regulated consumer category
\- Experience launching a new brand or product
What we offer
\- Hybrid working possible — around 3 days on site, 2 from home
\- 28 days holiday plus public holidays
\- Free and discounted use of our therapies and facilities
\- Staff discount on HealthAtHomeUK products
\- Workplace pension
\- Free on\-site parking
How to apply
Apply through Indeed with your CV. In your covering note, tell us about one channel or campaign you've owned and what it delivered — numbers welcome.
Health Hub is an equal opportunities employer. We welcome applications from all backgrounds.
Pay: £35,000\.00\-£42,000\.00 per year
Benefits:
- Company pension
- Employee discount
- Health \& wellbeing programme
- On\-site parking
- Bridge of Weir PA11 3TF: reliably commute or plan to relocate before starting work (preferred)
- Have you managed a monthly paid media budget? If so, roughly what size?
- Do you have hands\-on e\-commerce experience? Please describe briefly.
- digital marketing: 4 years (preferred)
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