Digital marketing executive - paid media focus
Term: Full\-time
Salary: £27,000–£32,000, depending on experience
Holiday: 26 days’ holiday, plus bank holidays and an extra day off for your birthday
Location: Hybrid. You’ll work from our Mirfield office two days per week
Experience: One to two years’ paid media experience
Apply: Email your CV to ahoy@thebiggerboat.co.uk and tell us why you’d like to work with us.
About us
The Bigger Boat is an award\-winning integrated marketing agency based in scenic Wheatley Park in Mirfield, close to Huddersfield and Leeds. We’re a friendly crew of designers, developers, digital marketers and content creators, working with well\-known international brands and brilliant regional businesses. We’re big on collaboration, original thinking, and creating work we’re proud of.
The role
This is a great opportunity for someone with paid media experience who wants to build a broader digital marketing skillset.
You’ll already have a solid foundation in pay\-per\-click (PPC), particularly Google Ads and Microsoft Advertising. Experience with Meta and LinkedIn campaigns would be a bonus.
Paid platforms are becoming more automated, which means the most forward\-thinking digital marketers are looking beyond day\-to\-day campaign tweaks. We’re looking for someone who’s curious, analytical, and keen to understand the full customer journey – from the ad someone clicks to the website experience that turns them into a lead or customer.
You’ll get hands\-on experience across the wider digital marketing landscape, including strategy, Google Analytics, search engine optimisation (SEO), conversion rate optimisation (CRO), email marketing, and digital PR.
What you’ll be doing
- Creating, managing, and optimising PPC campaigns across Google Ads and Microsoft Advertising (supported where required by our design and copywriting teams)
- Supporting paid social campaigns across Meta and LinkedIn
- Reviewing campaign data and turning it into clear, useful insights
- Attending client meetings with the team to share performance updates
- Carrying out keyword, audience, and competitor research
- Reviewing websites and user journeys to suggest conversion improvements
- Learning and contributing to wider digital marketing activity
- Supporting the wider team on integrated client projects where your skills can add value
- Using and testing AI to solve problems, speed up processes and improve work without compromising quality
- One to two years’ experience working in PPC, ideally across Google Ads and Microsoft Advertising
- Some experience with Meta or LinkedIn ad platforms
- Strong organisation skills and the ability to prioritise work effectively
- Excellent attention to detail, taking pride in getting the basics right
- Confidence working with data and spotting trends
- Clear written and verbal communication skills
- A curious, motivated approach and willingness to learn and collaborate with our content, PR, and design teams
Experience in any of the following would be useful, but it’s not essential:
- Google Analytics 4 (GA4\)
- Google Tag Manager
- Other paid social platforms
- Website or landing page analysis
- Copywriting skills (though you’ll have support from our in\-house writers)
- Basic SEO knowledge
- CRO or user experience reviews
- Email marketing platforms
- 26 days’ holiday, plus bank holidays
- An extra day off for your birthday
- Pension scheme
- Profit share
- Commission scheme for new business
- Training and continuing professional development (CPD)
- Hybrid working
- Flexible working hours
- Friendly, supportive team
- Varied client work across different sectors
You’ll join a team that works hard, plays nice, and enjoys solving problems together. We’ll give you room to grow, support from experienced specialists, and the chance to become a more rounded digital marketer.
If you’re analytical, curious, and ready to build on your paid media experience, we’d love to hear from you.
Job Types: Full\-time, Permanent
Pay: £27,000\.00\-£32,000\.00 per year
Benefits:
- Casual dress
- Company events
- Company pension
- Free parking
- Health \& wellbeing programme
- On\-site parking
- Sick pay
- Work from home
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