Digital Marketing Executive

Location: Stoneleigh Park, Kenilworth
Salary: £32,000 per annum
Hours: 37 hours per week
Contract: Full-time, Permanent

NFU Energy is one of the UK's leading energy consultancies, offering services and support designed to meet the evolving needs of business. With a rich history in the agricultural sector, we help businesses reach their energy goals. Whether that is to minimise energy waste and carbon, unlock income through self-generation, or ensure compliance and sustainability targets are met, we help them get there.

We are looking for a proactive and creative Digital Marketing Executive to join the team on a full-time, permanent basis, to help deliver engaging marketing campaigns that inspire action and build brand awareness.

This is an exciting opportunity to be part of a collaborative team that is continuously looking to evolve its marketing approaches to support business growth and lead generation.

Working closely with the Senior Marketing Team Manager, you'll support the delivery of a wide range of marketing campaigns across owned and earned channels including email, website, social media and our CRM. You'll help plan, develop and optimise communications to ensure campaigns are delivered with accuracy, on time and aligned with our commercial priorities. Alongside this you will review performance, analyse results and insights to help improve future campaigns.

Key Responsibilities

• Support the Senior Marketing Team Manager in completing agreed objectives


• Create, build and deliver email marketing campaigns and newsletters


• Manage CRM audiences, segmentation and marketing automation


• Maintain and update website including landing pages, blogs and resources


• Work alongside our appointed web agency to support SEO improvements and optimise user experience and lead generation across our website


• Create and maintain our organic social media activity and support paid digital advertising campaigns


• Monitor campaign performance and provide regular reporting and insights


• Maintain campaign schedules, delivery trackers and marketing records


• Identify opportunities to improve digital performance, engagement and lead generation


• Ensure all digital marketing activity complies with GDPR and brand guidelines

About You

We are looking for an organised and enthusiastic digital marketer with experience across multiple digital channels and a passion for delivering measurable results.

You'll be curious, proactive and eager to learn, with a strong ability to translate complex subject matters into sharp and easily understood marketing materials. You'll be well organised with a strong attention to detail with excellent written and verbal communications skills. You'll also enjoy working collaboratively with different teams across the business to deliver the best possible campaigns.

What We're Looking For

• An interest and enthusiasm for marketing and a desire to learn and develop new skills


• Experience developing and sending emails and newsletters through an email marketing platform or through a CRM system


• Strong copywriting and content creation skills with excellent attention to detail


• Experience creating, uploading and managing website content


• Experience creating and scheduling social media content tailored to different audiences, platforms and channels


• Ability to plan and manage a basic content calendar


• Good analytical skills with experience reporting on campaign performance


• A collaborative approach and strong communication skills


• Ability to prioritise, manage conflicting deadlines, work well under pressure, and manage multiple tasks simultaneously

It Would Be Great If You Also Have

• A working knowledge of digital and social media advertising (e.g. Google Ads, LinkedIn Ads)


• Experience creating social media assets, and short-form video content


• Design knowledge or experience


• Interest or understanding of the energy and/or agricultural industry

Benefits

• A salary of £32,000


• Hybrid working, 2 days per week from our office at Stoneleigh Park


• 33 days annual leave including bank holidays


• Pension scheme


• Group life assurance (3x salary)


• NFU membership


• Employee assistanceprogramme and health cash plan

This is an exciting opportunity to play a key role in growing NFU Energy's digital presence while working as part of a supportive and ambitious marketing team.

If this sounds like a good fit, we welcome your application.

You may have experience in the following: Digital Marketing Executive, Digital Marketing Assistant, Marketing Executive, Marketing Coordinator, Digital Marketing Officer, Social Media Executive, Email Marketing Executive, CRM Marketing Executive, Content Marketing Executive, Marketing Communications Executive, etc.

REF-229633

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