Digital Marketing and Ecommerce Growth Consultant

Please note: candidates that do not complete the application questions section will not be considered for this role.

Are you a talented digital marketer with hands\-on ecommerce experience? Do you pride yourself on a job well done, your knack for problem\-solving and your ability to turn insights into actions \& results? If so, we want to hear from you.

At Mucky Puddle we are looking for a Digital Marketing and Ecommerce Growth Consultant to join our growing team. This role is perfect for a mid\-level marketer who is looking for their next challenge in a busy agency environment.

The ideal candidate will be confident in managing campaigns, analysing performance, and guiding digital strategy for a diverse range of clients.

This is a full time role, but if you require reduced or flexible hours, please do still apply: we are open to flexible arrangements for the right person.

Day to day / What you’ll do

This is a varied and hands\-on role, where no two days (or clients) are the same. A typical day might entail:

• Planning, executing and optimising digital marketing activity across multiple platforms and channels, including but not limited to: Shopify, Klaviyo, Google, Meta, and ChatGPT


• Optimising organic visibility through keyword research, competitor analysis, site and product architecture, content writing and more, staying abreast of developments in SEO and GEO best practice


• Identifying opportunities for onsite conversion rate optimisation, including undertaking user/customer experience (UX/CX) reviews and specifying new ecommerce features in consultation with our designers and developers


• Contributing to internal planning and external client meetings, providing updates, insights and recommendations for planned and ad hoc marketing initiatives


• Consulting with clients on all things Shopify, including product management, theme customisation, apps \& integrations, referring to our web developers / technical team as required

Your responsibilities

• Work closely and efficiently within the digital marketing team, and with our designers, developers, project managers and most importantly our clients


• Take ownership of workload, from planning to execution, handing off or requesting support where required


• Provide clear and actionable weekly, monthly and quarterly reporting on client website performance and marketing activity, both internally and externally


• Keep accurate records of tasks completed and time tracked against both client and non\-client work


• Share knowledge with the wider team

Platform experience and skills

We’re looking for someone with a minimum of 3 years of hands\-on experience in as many as possible of the following platforms:

• Shopify themes, apps, and e\-commerce operations


• Email marketing (ideally Klaviyo)


• Google Ads


• Meta Ads


• Search Engine Optimisation (SEO) and generative Engine Optimisation (GEO)


• Google apps and tracking, including GA4, Search Console, Data Studio and Merchant Center


• Excel or Google Sheets

You don’t need to be an expert in everything, but you should be confident working with several of these tools and able to quickly develop expertise in others.

Role requirements (essential)

• A minimum of 3 years experience in digital marketing, ecommerce or Shopify, agency or client\-side


• A degree in Digital Marketing, Business or a related field, or equivalent professional experience


• Excellent presentation and communication skills


• The right to live and work in the UK


• Ability to commute to our Glasgow office

Who excels in this role?

Strong performers in this position at Mucky Puddle have:

• A strong work ethic and team player mindset


• Self\-motivation, curiosity, and eagerness to stay up to date with ecommerce and digital marketing trends


• A sharp problem\-solving ability and skill in turning data into clear actions


• Strong organisational and time management skills


• Ability to switch between multiple projects and priorities


• Confidence communicating ideas internally and with clients


• Commercial awareness of profitability of different activities, and external market influences on consumer behaviour

What are the benefits of working at Mucky Puddle?

We are a tight\-knit and relatively small team, with a relaxed and friendly company culture. Whilst we have a continual flow of new clients and projects, many of our clients have been with us for 5 years or more, and most of our team members even longer. Your hard work and dedication is rewarded with opportunities for professional growth and advancement, as well as:

• Hybrid working (after initial 6 months)


• Flexitime (after initial 6 months) \- core hours of 10am \- 4pm


• Continuous professional development including platform training courses and certifications


• Nights out and regular team fun

About Mucky Puddle

Mucky Puddle is a Glasgow\-based full\-service digital agency founded in 2004\. We design, build and grow Shopify websites for a range of ecommerce businesses, ranging from local institutions to trailblazing international brands. Our marketing clients span many industries, including heritage, whisky, sports, home and garden, business \& industrial and more. After a period of sustained growth, we are recruiting for a new member of our marketing team.

If you have any questions about your application, please get in touch at jobs@muckypuddle.com

Pay: £27,000\.00\-£35,000\.00 per year

Benefits:

• Casual dress


• Company pension


• Flexitime


• Sick pay


• Work from home

Application question(s):

• What is your current role and how long have you been doing it? Best and worst aspects?


• What are you most looking for in your next career move and what specifically attracted you to this role?


• Can you summarise your experience with ecommerce and digital marketing and which platforms you are most skilled in?


• Can you walk us through a recent campaign or initiative you led from concept to execution, specifically detailing how you took ownership of efficiency and performance?


• What is your notice period / available start date?


• What is your salary expectation?

Work Location: Hybrid remote in Glasgow G3 6JA

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