Content Lead

A newly created Content Lead Role at a PE\-Backed B2B SaaS business. This is the first time they have hired for this position as part of an in\-house marketing build.Content Marketing Lead \| B2B SaaS \| Remote (England Based) \| £75,000 – £80,000

The Company

This is a well\-established, PE\-backed B2B SaaS business that has quietly built one of the most trusted platforms in its space. With around 12,000 customers and roughly 20% market share, it has a strong installed base, a world\-class NPS score, and a brand that is recognised across its target market.

The business is now in a clear growth and modernisation phase, with serious investment behind the marketing function for the first time. A second product, recently acquired and in its own scale\-up phase, adds a significant cross\-sell opportunity. Two products, two ICPs, the same buyer persona.

The marketing function is being built around three specialist leads — Growth, Content, and Field. This Content hire is part of that build.

The Role

As Content Marketing Lead, you will own the full content function across both products. This is a foundational, hands\-on role working directly alongside the Head of Marketing, with a clear plan to grow a team beneath you from later in the year.

You will set the strategy and you will produce the work. The cadence is high — weekly podcast, regular webinars, consistent YouTube output, case studies, blog, email and LinkedIn — and AI is encouraged and expected as part of how you scale.

What You Will Be Doing

• Owning the content strategy and editorial calendar across both products


• Writing and producing across blog, long\-form, case studies (target \~2 per month, supported by the customer team), email nurture, and landing pages


• Scripting and producing video and podcast content — YouTube, weekly podcast episodes, webinar scripts and post\-event repurposing


• Owning LinkedIn organic content as the primary social channel


• Leading SEO and organic growth across both brands


• Partnering with the Product team on positioning and content for new features and releases


• Working closely with the Growth Lead on paid promotion of content and supporting HubSpot campaigns when capacity allows


• Briefing and managing freelance and agency support where needed


• Building and developing a small team from later in the year

You will be a hands\-on B2B content marketer who has built or led a content function in a lean SaaS environment. You think strategically, you write brilliantly, and you are equally comfortable scripting a podcast episode, recording a YouTube explainer, and crafting a long\-form blog. You have managed people before and you are ready to do it again as the team grows. You use AI properly — not as a curiosity but as part of how you work.

You Will Likely Have

• 5 to 8 years of B2B content marketing experience, ideally in SaaS


• Previous people management experience


• A strong written portfolio of work you have personally produced — across long\-form, short\-form, social and ideally video or podcast


• Comfort in front of and behind the camera — scripting, recording or producing video and podcast content


• Hands\-on HubSpot experience and a working knowledge of SEO tools


• Demonstrable use of AI tools to scale content output


• A track record of growing organic traffic and contributing to pipeline


• A genuine builder's mindset — you want to create something, not just optimise what already exists

• £75,000 – £80,000 total package


• Primarily remote, UK\-based, with once\-a\-month travel to the South East office


• Four\-stage interview process, run concurrently to move quickly


• The chance to join a business at an inflection point and own a function from the ground up

This listing is from indeed. View original listing ↗