Commercial Head of Growth

Commercial Director

Location: South West (UK)

Package: Base Circa £110k - £140k (Negotiable) significant bonus benefits

Role Overview

We are seeking an exceptional Commercial Director to join a growing Retail / Manufacturing business operating across the UK and European markets. With established retailer relationships and a diverse product portfolio, the business is poised for significant expansion. Reporting directly to the CEO, the Commercial Director will be a key member of the senior leadership team, responsible for shaping and executing the commercial strategy that drives sustainable revenue growth, profitability, and market expansion.

Key Responsibilities

• Develop and execute a comprehensive revenue growth strategy across all channels and territories (UK & EU).


• Identify and pursue strategic partnerships and new market opportunities to expand reach and revenue streams, with a primary focus on UK and European retail.


• Lead market expansion and category growth initiatives by identifying emerging trends, new customer segments, and additional retail channels.


• Oversee pricing models, contract negotiations, and commercial strategies to optimise profitability.


• Shape and execute data-driven commercial initiatives that support customer acquisition, retention, and revenue growth.


• Establish and refine outbound sales strategies to generate demand and close high-value deals, particularly within the UK and European retail sectors.


• Optimise sales enablement strategies, ensuring the commercial team is equipped with the necessary tools, resources, and product knowledge.


• Hold full accountability for the company's revenue performance, leading and developing the sales organisation to deliver ambitious growth targets.


• Align sales, marketing, and product functions to ensure a cohesive and customer-focused commercial approach.


• Champion cross-functional collaboration, ensuring product development, brand strategy, customer insight, and sales execution are fully integrated.


• Work closely with departmental leaders to respond effectively to market trends, retailer requirements, and consumer demand.

Required Experience

• FMCG Expertise: Deep understanding of FMCG retail dynamics, with a proven ability to build strategic partnerships with major customers across the UK and EU.


• Scaled Growth Track Record: Demonstrated history of leading an SME business through accelerated growth (e.g., from £20m to £80m in turnover).


• Market Share & Turnover Growth: Evidenced achievements in growing market share and increasing turnover within competitive retail environments.


• Commercial Acumen: A data-driven leader with strategic thinking and strong execution capabilities, combining analytical rigour with a focus on customer relationships to drive performance.

As a specialist boutique executive search firm, Executive Recruit partners with organisations to secure the calibre of leadership that drives meaningful change. Our bespoke methodology ensures clients access exceptional executives who combine strategic vision with proven execution, ultimately strengthening leadership depth and board performance.

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