Commercial Director, AU
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<h2 class="heading-2 ace-line old-record-id-doxuslsyQOGHoiYb47TiA1n51Th"><strong>Who We Are</strong></h2>
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<div class="ace-line ace-line old-record-id-Cfb8dvi9voxFkWxhNcmuJX50sZb">At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom.</div>
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<div class="ace-line ace-line old-record-id-Cfb8dvi9voxFkWxhNcmuJX50sZb">OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves. </div>
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<div class="ace-line ace-line old-record-id-Cfb8dvi9voxFkWxhNcmuJX50sZb">Across our multiple offices globally, we are united by our core principles: <em>We Before Me</em>, <em>Do the Right Thing</em>, and <em>Get Things Done</em>. These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er.<br><br>
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<div class=" old-record-id-Cfb8dvi9voxFkWxhNcmuJX50sZb">OKX is part of OKG, a group that brings the value of Blockchain to users around the world, through our leading products OKX, OKX Wallet, OKLink and more.</div>
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<h2 class="heading-2 ace-line old-record-id-doxuslsyQOGHoiYb47TiA1n51Th"><strong>About The Opportunity</strong></h2>
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<div class="ace-line ace-line old-record-id-OQBqdzrp5oOkKHxIDjZljFsIg2g">We are looking for a <strong>Commercial Director</strong> to lead the next phase of OKX's growth in the Australian market.</div>
<div class="ace-line ace-line old-record-id-K0c0dimWNoUpljxyHK0l6Vkpg4x">This is a critical leadership role responsible for building and executing our commercial strategy to <strong>increase market presence, market share, trading volumes and revenue in Australia</strong>.</div>
<div class="ace-line ace-line old-record-id-F1ZHd868qoTzYxxmC5Xl1BGAgDd">You will own the commercial growth agenda end-to-end - identifying where and how we win, translating market and customer insights into actionable strategies, developing new growth channels and strategic partnerships, and leading go-to-market initiatives that accelerate customer acquisition, engagement and trading activity.</div>
<div class="ace-line ace-line old-record-id-Gf99d7Z80oQxoGx1xRllpRkxgXb">As part of a global exchange operating in a fast-evolving industry, you will also play an important role in connecting our global capabilities with the needs and opportunities of the Australian market. You will work closely with local and global Product, Marketing, Growth, Operations, Legal & Compliance to ensure our commercial priorities translate into strong execution.</div>
<div class="ace-line ace-line old-record-id-VtbqdPJ5GoDrq8xFRvVl0w7gggc">This is a <strong>builder role</strong>. We are looking for someone who can operate strategically while remaining execution-oriented - someone comfortable creating the commercial playbook, opening doors, testing new growth opportunities and building the capabilities and team required to scale them.</div>
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<h2 class="heading-2 ace-line old-record-id-doxushHxPgvpIV0pJrijghkWDWe"><strong>What You’ll Be Doing </strong></h2>
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<div><strong>Own the Australian Commercial Strategy</strong></div>
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<div>Develop and execute the commercial strategy and roadmap for Australia, with clear accountability for <strong>market share, active customers, trading volume, revenue and brand recognition</strong>.</div>
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<div>Identify the highest-impact growth opportunities across customer segments, products, channels and partnerships. Provide strong local market and customer insights.</div>
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<div>Establish clear commercial priorities, KPIs and operating rhythms, continuously reviewing performance and reallocating resources toward the highest-impact opportunities.</div>
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<div><strong>Build the Growth Engine</strong></div>
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<div>Develop and execute strategies to accelerate customer acquisition, activation, engagement, retention and trading activity.</div>
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<div>Identify opportunities to strengthen OKX's positioning and competitive differences in Australia.</div>
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<div>Build scalable commercial models and growth channels rather than relying solely on short-term campaigns or individual relationships.</div>
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<div>Work closely with Marketing, Product and Growth teams to improve customer journeys, propositions and conversion across the funnel.</div>
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<div><strong>Lead Go-to-Market Strategy & Execution</strong></div>
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<div>Own the commercial GTM strategy for major products, services and market initiatives in Australia.</div>
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<div>Develop compelling local value propositions and determine the right customer segments, channels, partnerships and activation strategies.</div>
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<div>Work cross-functionally with Product, Marketing, Compliance, Operations and Customer Support to translate GTM strategies into executable plans.</div>
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<div><strong>Develop </strong><strong>Strategic Partnerships</strong><strong> & Distribution</strong></div>
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<div>Identify, evaluate and structure strategic partnerships that can materially accelerate OKX's growth and market presence in Australia.</div>
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<div>Explore new distribution channels and ecosystem opportunities that extend OKX's reach beyond traditional crypto acquisition channels.</div>
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<div><strong>Navigate a Global and Regulated Environment</strong></div>
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<div>Partner closely with Compliance, Legal and Risk teams to ensure commercial strategies and market initiatives are developed within applicable regulatory requirements.<br><br></div>
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<h2 class="heading-2 ace-line old-record-id-doxusWnZPeJsdMU53QGew90VQeh"><strong>What We Look For In You</strong></h2>
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