Brand Sales & Social Media Lead

About Us

Nestled in the beautiful Worcestershire countryside, Bank House Hotel, Spa \& Golf Club is a 69\-bedroom destination offering stylish accommodation, a relaxing spa, a popular golf course, and a strong events and wedding business.

We pride ourselves on delivering exceptional guest experiences while continuing to grow our brand presence across hospitality, leisure, and events.

About the Role

We are looking for a dynamic and creative Brand Sales \& Social Media Lead to drive revenue growth while elevating the hotel’s digital presence and brand identity.

This is a hybrid role combining sales, marketing, social media management, and brand development, ideal for someone who understands both commercial targets and digital engagement.

You will play a key role in generating new business, promoting our facilities, and strengthening our position in the local and regional market.

Key ResponsibilitiesSales \& Revenue Generation

• Actively drive new business across weddings, corporate events, golf, spa, and leisure


• Proactively follow up all enquiries, converting them into confirmed bookings


• Build and maintain strong relationships with corporate clients, event organisers, and local partners


• Identify new markets and opportunities to increase revenue streams


• Conduct show rounds and client meetings to showcase facilities


• Support pricing strategies alongside senior management to maximise occupancy and yield

• Take ownership of the hotel’s brand identity across all platforms


• Ensure all marketing materials are aligned, professional, and consistent


• Develop campaigns to promote key revenue areas (functions, golf, spa, dining)


• Support seasonal promotions, events, and special offers

• Manage and grow the hotel’s social media channels (Facebook, Instagram, LinkedIn, etc.)


• Create engaging content including photography, video, and promotional posts


• Plan and deliver regular content calendars aligned with business objectives


• Generate online engagement to strengthen brand awareness and loyalty


• Monitor performance metrics and adjust campaigns to improve reach and conversions

• Produce creative content showcasing the hotel, events, golf course, and guest experiences


• Work with internal departments to capture promotional material


• Highlight real\-time activity across the business (events, weddings, offers)


• Assist with website updates and online listings where required

• Work closely with Reception, Operations, Golf, and Spa teams to maximise opportunities


• Ensure seamless handover of confirmed bookings to operational teams


• Attend networking events, trade shows, and local business forums where appropriate


• Support the wider team with promotional initiatives and campaigns

• Experience in sales, marketing, hospitality, or social media management


• Strong commercial awareness and ability to drive revenue


• Creative mindset with excellent content creation skills


• Confident communicator, both online and face\-to\-face


• Highly organised with strong attention to detail


• Ability to work independently while contributing to a team


• Passion for hospitality, branding, and guest experience

Benefits:

• Discounted or free food


• Free parking


• On\-site parking

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