via indeed · 25 May 2026 ·12 days ago

Asst Digital Marketing Manager - Paid Media

Marks & Spencer
London Full-time Remote
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Team
International
Store
London Support Office
Location
London, Greater London
Contract type
Permanent
Position type
Full Time
Salary
Competitive \+ benefits
Closing date: 29th May 2026

  • Intro

  • About the role

  • Meet the Team

  • Benefits

  • Colleague Networks

  • How to Apply
How We Hire
---------------

Everyone is welcome at M\&S. No exceptions. It’s your background, abilities and differences that make you, uniquely you. And when you’re part of M\&S, that individuality has the potential to make waves.

About the role
------------------

This section tells you all you need to know about the position and its responsibilities, outlining everything we hope to see in a successful candidate.

To stay close to our customers and colleagues, our support teams are in the office for at least three days a week as we believe that skills are developed through collaboration, and that spending time together makes us more creative and connected.

Summary
At M\&S, we’re on a mission to share the magic of M\&S with customers everywhere. Our goal is simple yet ambitious: to make our exceptional Fashion, Home \& Beauty, and Food products accessible to people around the globe. To achieve this, we’re accelerating growth in our international business—transforming how we operate, driving change at pace, and reimagining processes to deliver seamless experiences for every customer. This is about bold expansion, innovation, and creating a truly global M\&S!

Are you a performance\-driven paid media specialist ready to optimise campaigns and unlock growth across leading digital marketplaces?

Then we are looking for an Assistant Marketing Manager to drive performance across key digital marketplaces, supporting the delivery and optimisation of paid media activity with a strong focus on hands\-on PPC execution.
All the details
The role plays a critical part in planning, launching and continuously refining campaigns across Amazon Ads (including Sponsored Products, Sponsored Brands and Sponsored Display), alongside managing paid activity on platforms such as Zalando and About You.

A structured, performance\-led approach is essential—ensuring campaigns are effectively paced, aligned to commercial objectives and delivering against key metrics. Close attention to detail and strong trading discipline underpin success, from managing bids and budgets to optimising search terms and maintaining product coverage.

Working in partnership with Amazon agency partners, the role ensures clear briefing, strong output quality and alignment with wider trading priorities. Ongoing performance analysis is central, with a focus on identifying opportunities, resolving challenges and driving improvements across traffic, conversion and operational efficiency.

Collaboration sits at the heart of this position, working cross\-functionally with trading, brand and content teams within established creative frameworks to maximise campaign performance. It is important to note this role is not focused on brand creative development and does not replace agency\-led creative or large\-scale marketplace expansion resources—instead, it is dedicated to executional excellence and performance optimisation in paid media.

NB This is a full\-time role based at our Paddington Support Office a minimum of three days a week and is a full time salaried position.

What you’ll do

Your key accountabilities will include:

  • Own end\-to\-end PPC execution across key marketplaces, leading the planning, launch and optimisation of campaigns across Amazon Ads and other priority platforms

  • Manage and optimise paid media activity across Amazon, Zalando and About You, ensuring campaigns are structured, paced and delivering against performance targets

  • Act as the key point of contact for Amazon agency partners, delivering clear briefs, reviewing outputs and ensuring activity aligns with commercial priorities

  • Monitor campaign performance daily, identifying opportunities and resolving challenges across traffic, conversion and operational drivers while maintaining strong trading hygiene

  • Collaborate cross\-functionally with trading, brand and content teams to maximise performance, proactively highlighting risks or gaps that could impact campaign delivery
Who you are

Your skills and experience will include:

  • Proven hands\-on experience in PPC and paid media execution, with strong expertise across Amazon Ads and marketplace platforms, gained in\-house, at Amazon or within a specialist agency

  • Deep understanding of marketplace performance metrics and trading KPIs, with the ability to translate data into actionable insights that drive commercial outcomes

  • Strong stakeholder management skills, confident collaborating with agencies and senior partners, and recognised as a clear, effective communicator across cross\-functional teams

  • Highly organised and detail\-focused, with the ability to operate at pace in a fast\-moving environment while maintaining accuracy across campaign execution and optimisation

  • Experience working within complex, matrixed organisations, with exposure to European marketplaces such as Zalando and About You, and an understanding of DSP planning or reporting frameworks
What’s in it for you?

Working at M\&S means being part of something bigger \- helping to deliver quality, value and service to millions of customers every day. We’re inclusive, fast\-moving and always evolving, with a strong sense of purpose and a focus on doing the right thing.

Here are just a few of the benefits that make working here even more rewarding:

  • 20% colleague discount on all M\&S products and many third\-party brands for you and someone in your household, available once you’ve completed your probation

  • Competitive holiday allowance with the option to buy more

  • Discretionary bonus schemes linked to your performance and ours

  • Strong pension and life assurance to help plan for the future

  • Tailored induction and training to support your development from day one

  • Exclusive perks and savings through our M\&S Choices portal

  • Market\-leading family policies, including parental, adoption and neonatal leave

  • 24/7 wellbeing support, including virtual GP access and mental health services

  • One paid volunteer day a year to support a cause that matters to you
Everyone’s welcome

We are ambitious about the future of retail. We’re reinventing, innovating and leading the industry into a more conscientious, inspiring digital era. We’re redefining how we work together and offering our most exciting opportunities yet. Marks \& Spencer strives to be an inclusive organisation, trusted and admired by our colleagues, customers and suppliers. Join us and make change happen.

We are committed to building diverse and representative teams, where everyone can bring their whole selves to work and be at their best. We support each other and work together to win together.

If you feel you'd benefit from any support or reasonable adjustments during any stage of the recruitment process, please don’t hesitate to let us know when completing your application. This information will be picked up by our team, so we can try and put steps in place to help you be at your best through this process.

\#LI\-ME1

\#LI\-Hybrid

\#hybridrole

Meet the Team
-----------------

Benefits
------------

Wellbeing hub

Get access to resources to support your wellbeing, including a free virtual GP service.

  • Wellbeing hub

  • ### Wellbeing hub
Get access to resources to support your wellbeing, including a free virtual GP service.
  • Giving back

  • ### Giving back
Support your favourite charities by donating through your pay or even volunteering for them.
  • Pay

  • ### Pay
Earn a competitive salary.
  • Colleague discount

  • ### Colleague discount
After completing your probation period, you'll receive 20% colleague discount across all M\&S products and many of our third\-party brands for you and a member of your household.

Please note only contracts of more than 12 weeks are eligible for this benefit.

  • Time off

  • ### Time off
Competitive holiday entitlement with the potential to buy extra holiday days.
  • Bonus

  • ### Bonus
We have discretionary bonus schemes depending on your role and our business performance.
  • Life assurance

  • ### Life assurance
Get cover for twice your salary up to age 70 (double with our Pension Plan).
  • Workplace savings

  • ### Workplace savings
We’ll help you save through our Pension Savings Plan, Share Buy and Sharesave schemes.
  • My Choices

  • ### My Choices
Save on everyday costs through discounts and offers and get access to great health benefits.
  • Cycle to work

  • ### Cycle to work
Bike/accessory hire with Cycle to Work and save on tax and national insurance.
  • Smart tech

  • ### Smart tech
Buy the latest technology with interest\-free financing directly from your salary.
  • Family friendly policy

  • ### Family friendly policy
Industry\-leading maternity, paternity, adoption and neo\-natal policies, providing support and flexibility for you and your family.
  • Wellbeing hub

  • Giving back

  • Pay

  • Colleague discount

  • Time off

  • Bonus

  • Life assurance

  • Workplace savings

  • My Choices

  • Cycle to work

  • Smart tech

  • Family friendly policy
Colleague Networks
----------------------

We want you to feel supported, no matter what.

Culture and Heritage Network

Raising awareness of various religions and cultures through events and comms, to educate others and better represent our M\&S colleagues and customers.

Health and Wellbeing Network

Providing a safe space for colleagues with all types of health conditions or disabilities and supporting with business initiatives to ensure our stores are truly accessible for our customers.

Forces Community Network

Supporting colleagues connected to the Armed Forces, aiding their transit

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