Alternatives Marketing, Principal

<p><strong><span data-contrast="none"><span data-ccp-parastyle="heading 2">SUMMARY</span></span></strong><span data-ccp-props="{"335559738":240,"335559739":120}"> </span></p>
<p><span data-contrast="none"><span data-ccp-parastyle="heading 2">We are seeking a</span><span data-ccp-parastyle="heading 2">n experienced </span><span data-ccp-parastyle="heading 2">Alternatives</span><span data-ccp-parastyle="heading 2"> Marketing professional to </span><span data-ccp-parastyle="heading 2">help </span><span data-ccp-parastyle="heading 2">drive </span><span data-ccp-parastyle="heading 2">fundraising and investor engagement across </span><span data-ccp-parastyle="heading 2">various </span><span data-ccp-parastyle="heading 2">institutional and private wealth channel</span><span data-ccp-parastyle="heading 2">s for GCM Grosvenor. </span></span><span data-ccp-props="{"335559738":240,"335559739":120}"> </span></p>
<p><span data-contrast="none"><span data-ccp-parastyle="heading 2">This </span><span data-ccp-parastyle="heading 2">unique</span><span data-ccp-parastyle="heading 2"> role combines </span><span data-ccp-parastyle="heading 2">the </span><span data-ccp-parastyle="heading 2">core marketing functions</span><span data-ccp-parastyle="heading 2"> </span><span data-ccp-parastyle="heading 2">of</span><span data-ccp-parastyle="heading 2"> </span><span data-ccp-parastyle="heading 2">product &amp; capabilities</span><span data-ccp-parastyle="heading 2"> marketing, channel marketing, and custom </span><span data-ccp-parastyle="heading 2">solutions</span><span data-ccp-parastyle="heading 2"> marketing</span><span data-ccp-parastyle="heading 2">. This </span><span data-ccp-parastyle="heading 2">is </span><span data-ccp-parastyle="heading 2">an </span><span data-ccp-parastyle="heading 2">excellent</span><span data-ccp-parastyle="heading 2"> opportunity for a</span><span data-ccp-parastyle="heading 2"> </span><span data-ccp-parastyle="heading 2">marketing </span><span data-ccp-parastyle="heading 2">professional seeking </span><span data-ccp-parastyle="heading 2">exposure</span><span data-ccp-parastyle="heading 2"> across</span><span data-ccp-parastyle="heading 2"> alternative</span><span data-ccp-parastyle="heading 2"> </span><span data-ccp-parastyle="heading 2">asset classes</span><span data-ccp-parastyle="heading 2"> and investor types</span><span data-ccp-parastyle="heading 2">. </span></span><span data-ccp-props="{"335559738":240,"335559739":120}"> </span></p>
<p><span data-contrast="none"><span data-ccp-parastyle="heading 2">The </span><span data-ccp-parastyle="heading 2">ideal candidate </span><span data-ccp-parastyle="heading 2">has proven experience in </span><span data-ccp-parastyle="heading 2">financial services</span><span data-ccp-parastyle="heading 2"> marketing and a</span><span data-ccp-parastyle="heading 2"> solid investment acumen </span><span data-ccp-parastyle="heading 2">within</span><span data-ccp-parastyle="heading 2"> private markets</span><span data-ccp-parastyle="heading 2"> with</span><span data-ccp-parastyle="heading 2"> the ability to translate complex </span><span data-ccp-parastyle="heading 2">concepts</span><span data-ccp-parastyle="heading 2"> into compelling narratives </span><span data-ccp-parastyle="heading 2">across</span><span data-ccp-parastyle="heading 2"> </span><span data-ccp-parastyle="heading 2">investor channels</span><span data-ccp-parastyle="heading 2">.</span></span><span data-ccp-props="{"335559738":240,"335559739":120}"> </span></p>
<p><span data-contrast="none"><span data-ccp-parastyle="heading 2">GCM Grosvenor is one of the world’s largest and most established alternative asset managers, with over $</span><span data-ccp-parastyle="heading 2">90</span><span data-ccp-parastyle="heading 2"> billion in AUM and a 50-year track record across private equity, infrastructure, real estate, credit, and absolute return strategies. We offer differentiated access and investment expertise across the full alternatives spectrum</span><span data-ccp-parastyle="heading 2"> and investor solutions including funds, custom accounts and strategic partnerships</span><span data-ccp-parastyle="heading 2">.</span></span><span data-ccp-props="{"335559738":240,"335559739":120}"> </span></p>
<p><span data-ccp-props="{"335559738":240,"335559739":120}"> </span></p>
<p><strong><span data-contrast="none"><span data-ccp-parastyle="heading 2">KEY RESPONSIBILITIES</span></span></strong><span data-ccp-props="{"335559738":240,"335559739":120}"> </span></p>
<p><strong><span data-contrast="none">Investor Marketing</span></strong><span data-ccp-props="{"335559738":160,"335559739":80}"> </span></p>
<ul>
<li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769242":[8226],"469777803":"left","469777804":"•","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="none">Support global fundraising initiatives by developing and maintaining institutional marketing materials in a variety of formats.</span><span data-ccp-props="{"335559739":80}"> </span></li>
</ul>
<ul>
<li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769242":[8226],"469777803":"left","469777804":"•","469777815":"hybridMultilevel"}" data-aria-posinset="2" data-aria-level="1"><span data-contrast="none">Define requirements across the prospect-to-client lifecycle, ensuring client-facing teams are equipped with accurate and current collateral to support prospecting, onboarding, and ongoing engagement.</span><span data-ccp-props="{"335559739":80}"> </span></li>
</ul>
<ul>
<li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769242":[8226],"469777803":"left","469777804":"•","469777815":"hybridMultilevel"}" data-aria-posinset="3" data-aria-level="1"><span data-contrast="none">Distill market trends and portfolio insights into differentiated content supporting investor communications and marketing campaigns.</span><span data-ccp-props="{"335559739":80}"> </span></li>
</ul>
<ul>
<li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769242":[8226],"469777803":"left","469777804":"•","469777815":"hybridMultilevel"}" data-aria-posinset="4" data-aria-level="1"><span data-contrast="none">Partner with investment teams to create marketing initiatives by developing materials and content across all relevant formats and channels, ensuring alignment with firm messaging and commercial objectives.</span><span data-ccp-props="{"335559739":80}"> </span></li>
</ul>
<p><strong><span data-contrast="none">Content Strategy &amp; Market Positioning</span></strong><span data-ccp-props="{"335559738":160,"335559739":80}"> </span></p>
<ul>
<li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769242":[8226],"469777803":"left","469777804":"•","469777815":"hybridMultilevel"}" data-aria-posinset="5" data-aria-level="1"><span data-contrast="none">Collaborate with investment leads and business development teams to establish go-to-market plans for investment strategies, ensuring consistent positioning and messaging across all investor-facing materials and channels.</span><span data-ccp-props="{"335559739":80}"> </span></li>
</ul>
<ul>
<li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769242":[8226],"469777803":"left","469777804":"•","469777815":"hybridMultilevel"}" data-aria-posinset="6" data-aria-level="1"><span data-contrast="none">Develop comprehensive multi-year marketing plans that align with the firm's roadmap </span><span data-ccp-props="{"335559739":80}"> </span></li>
</ul>
<ul>
<li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769242":[8226],"469777803":"left","469777804":"•","469777815":"hybridMultilevel"}" data-aria-posinset="7" data-aria-level="1"><span data-contrast="none">Collaborate with data and analytics teams to develop compelling visualizations and analytical frameworks that reinforce investment narratives and enhance marketing materials.</span><span data-ccp-props="{"335559739":80}"> </span></li>
</ul>
<ul>
<li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769242":[8226],"469777803":"left","469777804":"•","469777815":"hybridMultilevel"}" data-aria-posinset="8" data-aria-level="1"><span data-contrast="none">Partner with Brand, Communications, Events, and Digital to bring investment content to life from thought leadership and event programming to digital assets and case studies.</span><span data-ccp-props="{"335559739":80}"> </span></li>
</ul>
<p><strong><span data-contrast="none">Campaign &amp; Investor Engagement</span></strong><span data-ccp-props="{"335559738":160,"335559739":80}"> </span></p>
<ul>
<li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769242":[8226],"469777803":"left","469777804":"•","469777815":"hybridMultilevel"}" data-aria-posinset="9" data-aria-level="1"><span data-contrast="none">Plan and support multi-channel marketing campaigns aligned to commercial objectives and investor segments.</span><span data-ccp-props="{"335559739":80}"> </span></li>
</ul>
<ul>
<li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769242":[8226],"469777803":"left","469777804":"•","469777815":"hybridMultilevel"}" data-aria-posinset="10" data-aria-level="1"><span data-contrast="none">Execute and measure investor engagement programs that deepen relationships and support fundraising across global client segments.</span><span data-ccp-pr

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